Client First

Our business philosophy is “clients first, business second.” Without the client, the business does not exist. Our clients often are not able to sign documents electronically. No problem. Senior Nation brokers do personal in-home visits bringing the paper documents to sign in person. Bringing the documents to our clients gives us the opportunity to see them face to face more as well. Also, sometimes our clients don’t drive any more. No problem. We will come, pick you up, and chauffer you to visit potential homes. We will also pick you up to take you to the title office.

Team Approach

The strength of the team is each individual member. The strength of each member is the team.

When hiring a Senior Nation licensed broker, you not only have their personal attention, but you have the effort of the entire team selling your home. As a team, we can do more than an individual broker.

All Senior Nation brokers are licensed in Oregon. They are also certified Senior Real Estate Specialists. They have taken the extra step to learn the differences when helping a senior sell their home. Differences such as signing documents in person, chauffeuring clients to view homes in case they can’t drive.

Selling a senior citizen’s home takes the right person who is efficient with transaction excellence yet is very compassionate when a client is going through a difficult time. Our mission is “Sincerely Serving Seniors with Great Compassion and Transactional Excellence.” Our team truly desires to serve seniors.

Comprehensive Marketing Strategy

A great question to ask a broker is how do they plan to advertise your home? In today’s world, most of the advertising is all on the world wide web. However, grassroots marketing still exists with great success. Having a flyer box on the yard sign or sending postcards inviting people to the open house still work today. There are many successful ways to market a home. It just depends on the uniqueness of the home and the status of the real estate market. At Senior Nation, part of our First Class Service is doing all or some these options mentioned below.

Professional Photography

More than 95% of buyers will experience your home through photos when they start their search online. You never get a second chance to make a first impression. Your home’s digital presence is the first exposure most buyers will have. Professional photos from a trusted photographer is vital. Our Photographer is one of the best in the area! This is service is complimentary on behalf of Senior Nation. You can view this on the Presentations page.

Professional Videography

Sometimes a home is so unique that the best way to market the home is with a video or drone video. Our professional photographer walks through the home recording the video the same day the photos are taken. Also, if a home has acreage, breathtaking views or a prime location, the best way to market that feature is through a drone flying overhead, filming a video as well as taking photos from the sky. This really gives prospective buyers an enhanced vision of all the benefits of the home. You can view examples of this on the Presentations page.

Robust Online Presence

Create A Website -

Once your home is listed, the John L Scott team creates a website just for your home alone. Buyer’s can contact the Senior Nation broker through that website.

Dynamic Syndication -

We market your home to multiple syndicated search engines that pull directly from the listing. Search engines and Apps such as Realtor.com, Zillow, Redfin, Trulia, Homesnap, Cyberhomes.com, Landwatch, Homefinder, Homes&Land and most importantly to Listhub.com who syndicates the listing to over 500 sites related to real estate. The listing also gets sent to the global network, Leading Real Estate Worldwide. Anyone around the world can find your advertised home.

Marketing on Social Platforms -

Your home can be advertised through a process called “boosting”. When boosted, your listing pops up on little ads when on facebook or Instagram. People have to click to close it, but most people click to take a quick look, often leading them to call the listing broker.

MLS Memberships -

Our team is a member of two different MLS listing providers. Most brokers are only part of one MLS. But because of both memberships, we can advertise your home in the Portland-Metro area buyers as well as the Willamette Valley buyers. Along with being members, your listing is shared with about 3000 brokers in Willamette Valley and about 15,000 brokers in the Portland-Metro area. This provides double exposure.

Seller Listing Launch 

One of the best ways to market the home is by reaching out to the community through a program called “Seller Listing Launch”. Senior Nation throws a big open house party on Saturday and Sunday inviting not only buyer’s but the community. There is psychology behind the approach of creating a buzz around your property. It will engage the backlog of buyers and create urgency.

Constant Communication

There is a lot that goes into selling a home. It’s vital to have Senior Nation beside you explaining the process along the way. We will:

• Communicate with you during all the steps after it’s listed,
• Explain what you’re looking at while reviewing offer,
• Communicate negotiating terms of a purchase and sale including addition contingencie,
• Explain potential transactions pitfalls, steps and solutions for inspections,
  financing, appraisal etc,
• Communicate the expectations and tasks needed in the final days of
  signing, closing and move out.

Senior Nation wants to make sure you understand each step of the process so you can make educated decisions. We will keep you informed every step of the way.